The European forum for marktet players and
decision makers in the renewable energy industry

The age of renewable energy: 

key strategies of market players 

6 and 7 October 2011 | Zurich, Switzerland

PROGRAMME
REGISTRATION
NEWSLETTER
IMPRESSIONS

We are happy to inform you that the programme of the 7th European Conference on Green Power Marketing 2011 is now available from our website.

Ten years ago we held the first European Conference on Green Power Marketing under the banner “With Green Power Marketing – from niche to mass market”. Ten years later, green power has arrived on the mass market, driven by a combination of ambitious and binding targets, support policies, market liberalisation, secure energy supply and climate change. Now supply and demand of green power are no longer simply down to consumer and supplier decisions, but are laid down at the political level. Fundamental decisions on restructuring the energy supply and heralding drastic changes in the political framework and areas such as the transport and distribution grid are being made. Another key factor driving the market are the cost reductions already achieved, with grid parity at end-consumer level already in sight. Market integration will become increasingly important with the advent of grid parity and the growing market penetration of renewables.

The programme sessions
Building on this foundation, the conference is designed to give market participants and industry makers a forum for debating successful strategies towards significant expansion of renewable energy and discussing the key issues:

• What are the implications of the new political frameworks from the different players’ point of view?
• What policies and conditions will shape the market and the development of renewable energy? 
• How will energy prices develop, and what will grid parity and the market penetration of renewables mean for the market? 
• How can supported facilities be integrated into the market and operated in a market-oriented way? 
• What new business models are being developed and implemented to harness the current opportunities?
• What are the requirements and models in terms of grid and network management for integrating renewables? 
• What are the barriers in terms of creating and delivering renewable energy products?

The conference organisers warmly invite you to this extraordinary European forum, and hope that you will take this opportunity to exchange know-how, find out about the latest trends, engage in lively discussion, and experience and forge new business relationships with energy industry experts from all over Europe!

We look forward to meeting you in Zurich on 6 and 7 October 2011!

Best regards,

Dr Devrim Yetergil
Managing Director